Frequently Asked Questions

General

  • I work with a wide variety of businesses, including startups, small businesses, established organisations, and corporate clients, across many industries. If you’re curious about how we can work together, please feel free to reach out—I’d love to chat about your project!

  • Simply fill out the enquiry form on the contact page with a few initial details about your project (feel free to get as detailed as you like — the more info, the better!). From there, I’ll either send through a quote, or if I need a bit more information, we can schedule a quick 15-minute intro call to go over the specifics. After that, I’ll follow up with a custom proposal tailored to your project needs.

  • Project start times can vary throughout the year, ranging from a few weeks to a few months, so it’s always best to book in advance when possible! Feel free to reach out to check current availability.

  • Timelines will vary depending on the project. Most branding projects take 4–6 weeks, while website projects typically take 6–10 weeks, depending on their size and scope. You’ll always receive an estimated timeline before we begin, with any deadlines taken into account.

  • Of course! Each design stage of your project includes up to three complimentary rounds of revisions to ensure you're 100% happy with the final result. If more adjustments are needed after the initial rounds, we can continue revisions at an hourly rate.

  • Certain elements may be needed to complete your project which are not included in my design fees, such as font licensing, stock image licensing, and printing costs. If any extra costs are required for your project, I’ll always let you know beforehand.

  • Yes! Typically, a 50% deposit secures your spot, with the remaining 50% due upon project completion before final files are delivered. Payment plans of up to 9 months are available upon request, so if you need a different arrangement, just ask!

  • Yes! I accommodate rush projects where possible, subject to availability and for an additional fee.

  • The working files are not typically included as part of the project handover, however can be provided at an additional cost of 30% of the project fee upon request.

Branding

  • Branding is more than just a logo – it’s the visual and strategic identity of your business. It includes colours, typography, imagery, and messaging that create a cohesive look and feel. Strong branding helps you stand out, build trust, and connect with your audience.

  • A logo is just one part of your branding. Your full brand identity includes:

    • Logo suite (primary, secondary, and icon variations)

    • Typography (your brand’s fonts and styling)

    • Colour palette

    • Imagery and design elements

    • Brand guidelines (to keep everything consistent)

  • The process typically follows these steps:

    1. Discovery and Creative Direction – Understanding your business, values, and target audience, and providing options (moodboards) to guide the look and feel of your brand concept.

    2. Concept development – Creating initial logo and branding concepts.

    3. Refinement – Adjusting and refining based on your feedback.

    4. Finalisation – Delivering brand assets and guidelines for consistent use.

  • My branding packages typically include:

    • A custom logo suite (primary, secondary, and submark logos)

    • A carefully curated colour palette

    • Typography selections and styling

    • Brand guidelines to ensure consistency

    Optional add-ons like social media assets, business cards, and packaging design are also available.

  • I focus on full branding packages to ensure your business has a complete and cohesive identity. However, if you’re looking for a logo-only option, let’s chat to see what works best for you.

  • Yes! If your branding feels outdated or inconsistent, I can help with a brand refresh, keeping key elements that work while refining the overall look.

  • The timeline varies based on the scope of work, but branding projects typically take 4-8 weeks from start to final delivery.

  • Branding pricing depends on the level of detail, deliverables, and any additional assets. Investments for full branding projects generally start around the $3,850 AUD mark – get in touch for packages or a custom quote!

Website Design

  • The process starts with a consultation to understand your goals, brand, and website needs. From there, I’ll create a design concept, refine it based on your feedback, and develop the final site. Once everything is approved, your website will go live!

  • The timeline depends on the scope of your project, but most websites take between 6-12 weeks from start to launch. Timelines can vary based on content readiness, revisions, and additional features.

  • To create the best website for your business, there are a few key essentials needed before we start:

    • Branding – A logo suite, typography, and colour palette.

    • High-quality imagery – Professional photos or graphics for your website.

    • Written content – The text you’d like to include on your site.

    If you need a hand with any of these, feel free to reach out!

  • Yes! If your current website needs a refresh, I can help redesign it to align with your brand and business goals. We’ll assess what’s working, what’s not, and how to improve it.

  • Website pricing varies depending on the complexity, features, and number of pages. As a range, single-page websites start from $2,250AUD and full websites start from $4,500AUD. While I have some Squarespace website packages available, I also create custom quotes based on your website needs, so get in touch for packages or a custom quote!

  • Each website package includes a custom design, a set number of pages, and basic SEO optimisation. Additional features like e-commerce, booking systems, or custom integrations can be included as add-ons. I’ll outline everything in your proposal so you know exactly what’s covered.

  • If you need copywriting, I collaborate with professional copywriters and can include it in your project — just let me know!

  • Absolutely! If you don’t have branding yet, I can help with logo design, typography, and colour selection. For images, I can recommend photographers or source high-quality stock photos that align with your brand.

  • Yes! Every website I design is optimised for mobile and desktop, ensuring a seamless experience on any device.

  • I create custom website designs tailored to your brand and goals. If you're looking for a more budget-friendly option, I can also customise a template to fit your needs.

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